Nintendo tapped Deutsch to do their live action Holiday 2014 commercial. Adam Aceino and I, working with Matt O’Rourke as our CD came up with this fun concept about competition gone wrong within a family. We shot this fun montage of a Dad betting on Mario Kart with his kids with Dave Laden from Hungryman.
The spot was super well received, lauded as one of the most effective holiday commercials of the year. Some press on our Nintendo Holiday spot:
http://adage.com/article/cmo-strategy/watch-holiday-season-s-effective-ads/296340/
https://blogs.wsj.com/cmo/2014/11/24/in-holiday-ad-race-nintendo-winning-so-far/