Howdy.
Hi, my name is Max Hendren. I grew up in Boston, MA, where I was lucky enough to have amazing parents who let me draw on the walls. I graduated from Syracuse and the VCU Brandcenter in order to be in advertising and make the kind of curated experiences and branded content that I love making. I started in ad agency life in 2011, and have been fortunate to work in a variety environments. From fulltime to freelance, big agency, small agency, startup, client side and everything in between, I love making wild, creative, intelligent and pointed creative work that inspires audiences and makes money for my clients. I've done a little bit of everything from 360 international campaigns to one-off social posts and even some video game key art sprinkled here and there. Its great when my passions for cooking, sports, music or gaming can align with what i'm working on but its also always a great time learning about new products and practices i am not already familiar with!
I’m a gamer, a skier, a chef and a goofball. I think you have to have fun when you’re coming up with ideas and that fun can be seen in the final product. I believe that brands should curate the entire interaction with them into a one cohesive brand experience. I believe that when brands talk to each other, we all lose because they’ve lost sight of the end consumer and missed an opportunity to tap into an emotional connection with the product. And most importantly, I believe that teamwork makes the dreamwork, and no one is above the work.
I post a lot of my side design work on my Instagram, so take a look below or follow me @Herostatus.
